Talk:Motivation and emotion/Book/2024/Fogg behaviour model

Initial suggestions

@HannahMooney: Thanks for tackling this topic. Some initial suggestions:

• Check out other related chapters and see how you can build on, link to, and integrate with that work:
  • Category:Motivation and emotion/Book/Behaviour

• • Category:Motivation and emotion/Book/Motivation
• Also search past book chapters for related topics
• For the topic development, consider:
  • What psychological theory(ies) can help to understand and explain this topic?
  • What is the main research in this area?
• Let me know if I can do anything else to support the development of this chapter.

Sincerely, James -- Jtneill - Talk - c 09:13, 11 August 2024 (UTC)

Topic development feedback

The topic development submission has been reviewed according to the marking criteria. Written feedback is below, plus see the general feedback page. Please also check the page history for changes made whilst reviewing the chapter plan. Responses to this feedback can be made by starting a new section below and/or contacting the reviewer. Marks are available via UCLearn. Marks are based on the latest version before the due date.

1. Title The title and sub-title are correctly worded and formatted 2. Headings See earlier comment about Heading casing Promising 3-level heading structure Could benefit from either simplification (e.g., to 2-levels) or rebalancing (e.g., one section has lots of sub-headings, other sections have no sub-headings) The headings about social media / technology are a little confusing because this is part of the core topic, although these could provide useful examples/scenarios Avoid having sections with only 1 sub-heading – use 0 or 2+ sub-headings 3. Overview Excellent - Scenario, image, evocative description of the problem/topic, relevant psychological theory/research, and focus questions A scenario or case study is presented in a feature box with an image at the start of this section Simplify/abbreviate the description of the problem. Move detail into subsequent sections. Closer alignment between the sub-title, focus questions, and top-level headings is recommended 4. Key points Partial development of key points for some sections, with some relevant citations For sections which include sub-sections, include the key points for an overview paragraph prior to branching into the sub-headings Provide the big picture (e.g., in basic terms, what is the model?). The current notes about to be detail without context. Strive for an integrated balance of the best psychological theory and research about this topic, with practical examples It is unclear whether the best available psychological theory and research has been consulted in the preparation of this plan Use APA style 7th edition for citations I recommend using the Studiosity service and/or a service like Grammarly to help improve the quality of written expression because there are grammatical and spelling errors Conclusion (the most important section): Hasn't been developed What might the take-home, practical messages be? (What are the answer(s) to the question(s) in the sub-title and/or focus questions?) 5. Figure Excellent - A relevant figure is presented, captioned, and cited 6. Learning feature Include in-text interwiki links for the first mention of key terms to relevant Wikipedia articles and/or to other relevant book chapters Promising use of example(s)/case study(ies) Promising use of quiz question(s) Focus the quiz question(s) on the take-home messages for each focus question Also consider using one or more tables to summarise key information 7. References OK All references need to be cited in the text Are there any systematic reviews about this topic? Check and correct APA referencing style: capitalisation italicisation doi formatting include hyperlinked dois use dois where available instead of other links 8. Resources See also OK Identify more relevant Wikiversity links (past book chapters) Use sentence casing External links Excellent Use sentence casing 9. User page Good Description about self provided Consider linking to your eportfolio page and/or any other professional online profile or resume such as LinkedIn. This is not required, but it can be useful to interlink your professional networks. A link to the book chapter is provided At least three different types of contributions Second link doesn't go to direct comparison/evidence. For more info, see Making and summarising social contributions. Use a numbered list (see Tutorial 02) 10. Social contribution No comment

-- Jtneill - Talk - c 06:35, 20 August 2024 (UTC)

Feedback

Hello!

I have just read through your chapter and think it looks really great! As I have read BJ Fogg's book 'Tiny Habits: The Small Changes That Change Everything' I thought I may be able to contribute some ideas to the book chapter.

1. Your overview section is very informative but is quite long. If you include the case study into the word count it exceeds 400 words and the template suggests 330 words max. I would suggest including some of this information in the body of your book chapter to cut down on words and keep the overview clear and consise
2. Another suggestion relating to the overview is that you probably do not need a subheading. The assignment instructions suggest that no sections include just one subheading, so I would recommend moving this 'history' subheading to a different area of the chapter or questioning its significance to the topic question and whether it needs to be included at all.
3. Finally, in relation to the style of your chapter, I noticed that your quiz question is in a yellow feature box that is within a red feature box. For the sake of clarity I would suggest removing one of these boxes and keeping the question in one singular box.

I have also gone in and linked my own book chapter which I think is relevant in your see also section as I discuss a practical application of the Fogg behaviour model.

Good luck with the rest of the assignment! I am interested to read your completed chapter!

~~~u3228753 U3228753 (discuss • contribs) 23:58, 2 October 2024 (UTC)

Feedback - Alyssia

Hi Hannah!

I have just read through your chapter, and it's looking good so far! I do have some feedback and suggestions to contribute.

I liked your use of BeReal as a case study, I think that's really creative and applicable for your topic! You use the case study to effectively illustrate how the Fogg behaviour model operates in a real life context which is great for readers who may not be aware of psychological models and settings.

You appear to have a clear structure and outline of your book chapter, you have done a good job breaking down the components of the model into motivation, ability and triggers which helps with grasping the nuances of each element. However, I did notice there are lots of subtitles with very brief explanations. Perhaps you could merge some of the definitions with broader subtitles (3-5 sentences per paragraph), or even organise and summarise the information into a table? For example, the subtitles under Trigger could be organised into a component category (e.g., spark, facilitator, signal) and then with the following definitions, and possibly the addition of applications

Another suggestion is just in regard to the figures and learning features. The images at the moment could be slightly larger as the writing on the figures are quite sall. Also, the learning feature quiz seems to be two templates in one? These links might be helpful for adding in the templates: Help:Quiz (helps with the addition of quiz templates) and Help:Pretty boxes (helps with the addition of feature boxes and case studies + themes for each template).

I also just found this student book chapter from 2022 which has a section about the Fogg behaviour model, hopefully you find it helpful! Motivation and emotion/Book/2022/Gamification and work motivation

Overall, great job so far! I hope you find my feedback to be helpful towards the development of your book chapter. Good luck!

Kind regards, Alyssia :)

u3242224 Alyssia Myers (discuss • contribs) 13:31, 4 October 2024 (UTC)

Feedback - Hcoad

Hey @HannahMooney:,

I just finished reading your Chapter on the Fogg Behaviour Model (FBM). Great job covering such a detailed topic! I think it’s very cool how you’ve connected the model to apps like BeReal and Duolingo.

One suggestion I have is to consider tightening the structure a little. Maybe grouping sections under clear subheadings (like “Motivation”, “Ability”, “Triggers”, and then “Applications”) would help the reader follow your flow of ideas more smoothly. Right now, some key points like the FBM definition pop up in different spots, so pulling them together at the start could set a solid foundation.

I also think it would be really interesting to explore more about how these triggers (like BeReal's notifications) impact long-term habits, whether they are building genuine engagement or just short-term reactions. For example, you could explain how users might shift from passive to active participation over time.

It would also be helpful to clarify terms like AIS survey or DKT Nigeria when they’re first mentioned, just so the reader can stay with you without needing to look things up.

Overall, you have a great chapter here though. I enjoyed reading it and learned a lot! All the best. Hcoad (discuss • contribs) 14:06, 2 August 2025 (UTC)

Heading casing

FYI, the recommended Wikiversity heading style uses sentence casing. For example: Self-determination theory rather than Self-Determination Theory Here's an example chapter with correct heading casing: Growth mindset development -- Jtneill - Talk - c 01:48, 25 October 2024 (UTC)

Book chapter review and feedback

This chapter has been reviewed according to the marking criteria. Written feedback is provided below, plus there is a general feedback page. Please also check the chapter's page history to check for editing changes made whilst reviewing through the chapter. Chapter marks will be available via UCLearn along with social contribution marks and feedback. Keep an eye on Announcements.

Overall Overall, this is an insufficient chapter The main area for potential improvement is the quality of written expression and better use of citations I suspect that some of this chapter is genAI content. If so, it violates academic integrity. Insufficient use of primary, peer-reviewed sources as citations (e.g., see the tags) For additional feedback, see the following comments and copyedits Overview Solid Engages reader via a case study or scenario in a feature box with a relevant image Explains the problem or phenomenon Too long. Abbreviate and move detail into subsequent sections. Clarity of expression could be improved Basic focus questions Theory A promising range of ideas are presented but it is far from clear how this material is derived from a first person reading of the best peer-reviewed psychological theory and research about this topic I did not come away from reading this chapter with a clear understanding of the model. It seems like there are lots of bits and pieces, but a lack of overall clarity about how they fit and work together. Builds somewhat on Wikipedia articles; to improve the chapter, build more strongly on other Wikipedia articles related book chapters by including more embedded links for key terms Reasonably good depth is provided about relevant theory(ies), but lacks clarity/synthesis/organisation Promising use of tables, figures, and/or lists to help convey key theoretical information Insufficient use of academic, peer-reviewed citations (e.g., see the tags) Reasonably good use of examples to illustrate theoretical concepts Research Insufficient review of relevant research I did not come away from reading this chapter with a clear understanding of the best research about this model More detail about key studies would be ideal Any systematic reviews or meta-analyses in this area? Insufficient use of academic, peer-reviewed citations (e.g., see the tags) Insufficient critical thinking about relevant research is evident Critical thinking about research could be further evidenced by: describing the methodology (e.g., sample, measures) in important studies considering the strength of relationships acknowledging limitations pointing out critiques/counterarguments suggesting specific directions for future research Claims are well referenced Some/Many claims lack sufficient citation (e.g., see the tags) Integration Basic integration between theory and research The chapter places more emphasis on theory than on research; strive for an integrated balance Conclusion Basic summary and conclusion Add practical, take-home message(s) Style Written expression Overall, the quality of written expression is below professional standard. UC Study Skills assistance is recommended to help improve writing skills The target audience is international, not domestic. Only 0.3% of the world human population lives in Australia. Many sentences could be explained more clearly (e.g., see the and tags) Avoid one sentence paragraphs. Communicate one idea per paragraph using three to five sentences. Use 3rd person perspective (e.g., "it") rather than 1st (e.g., "we") or 2nd person (e.g., "you") perspective[1] in the main text, although 1st or 2nd person perspective can work well for case studies or feature boxes Layout See earlier comments about heading casing Grammar The grammar for some/many sentences could be improved (e.g., see the tags) Consider using a grammar checking tool Another option is to use a services provided by UC, such as Studiosity Another option is to share draft work with peers and ask for their assistance Check and make correct use of commas Abbreviations Once an abbreviation has been established (e.g., FBM), use it consistently aftwarwards Spelling Many words are misspelt (e.g., see the tags). Spell-checking tools are available in most internet browsers and word processing software packages. Use Australian spelling (e.g., hypothesize vs. hypothesise; behavior vs. behaviour) Proofreading More proofreading is needed (e.g., remove extra spaces) to bring the quality of written expression closer to a professional standard Remove unnecessary capitalisation APA style Express numbers < 10 using words (e.g., two) and >= 10 and over using numerals (e.g., 99) Direct quotes need page numbers – even better, communicate concepts in your own words Figures Briefly captioned; provide more detail to help connect the figure to the text Use this format for captions: Figure X. Descriptive caption in sentence casing. See example Refer to each Figure at least once within the main text (e.g., see Figure 1) Increase the size of some images to make them easier to read Tables Use APA style for captions. See example Each Table is referred to at least once within the main text Refer to each Table using APA style (e.g., see Table 1) References use very good APA style: Check and correct use of capitalisation[2] Check and correct use of italicisation Learning features Reasonably good use of learning features Basic use of embedded in-text interwiki links to Wikipedia articles. Adding more interwiki links for the first mention of key words and technical concepts would make the text even more interactive. See example. No use of embedded in-text links to related book chapters. Embedding in-text links to related book chapters helps to integrate this chapter into the broader book project. Very good use of image(s) Basic use of quiz(zes) and/or reflection question(s) Reasonably good use of interwiki links in the "See also" section Reasonably good use of external links in the "External links" section Social contribution ~5 logged, useful, mostly minor social contributions with direct links to evidence

-- Jtneill - Talk - c 01:48, 25 October 2024 (UTC)

Multimedia presentation feedback

The accompanying multimedia presentation has been marked according to the marking criteria. Marks are available via the unit's UCLearn site. Written feedback is provided below, plus see the general feedback page. Responses to this feedback can be made by starting a new section below. If you would like further clarification about the marking or feedback, contact the unit convener.

Overall Overall, this is a basic presentation Overview The purpose of the purpose presentation is not clearly conveyed at the beginning (the title/subtitle slide doesn't appear until 1/3rd of the way throughout the presentation) Engaging introduction to hook audience interest, but the example goes on for too long (1 minute) (consider breaking up the example into parts to allow the model to be explained) A basic context for the presentation is established Consider asking focus questions to help focus and discipline the presentation Content Comments about the book chapter may also apply to this section The presentation addresses the topic The presentation makes basic use of relevant psychological theory The presentation makes no use of relevant psychological research The presentation makes no use of citations to support claims Use APA style for citations The presentation makes basic use of one or more examples The presentation provides basic practical advice The presentation provides reasonably easy to understand information Conclusion The conclusion provides a basic summary The conclusion provides basic take-home message(s) The Conclusion only partly fitted within the time limit Audio The presentation makes basic use of narrated audio Audio communication is reasonably well-paced Reasonably good intonation The narration could benefit from further scripting and/or practice Audio recording quality was basic (there is some chunky audio editing) The narrated content is well matched to the target topic Video Overall, visual display quality is basic The presentation makes basic use of text and image based slides Some of the font size could be larger to make it easier to read The amount of text presented per slide could be reduced to make it easier to read and listen at the same time The visual communication is supplemented in a basic way by relevant images and/or diagrams The diagrams need explanation The presentation is basically produced using simple tools The visual content is well matched to the target topic Meta-data The correct title is used, but the sub-title (or a shortened version of it) is not used, as the name of the presentation. This would help to convey the purpose of the presentation and be consistent. A very brief written description of the presentation is provided. Expand. Links to and from the book chapter are provided The presentation is incorrectly categorised as being for kids. This creates limitations, such as being unable to add the presentation to a playlist. More info. Licensing Image sources and their copyright status are not clearly indicated A copyright license for the presentation is in the description but not in the license field

-- Jtneill - Talk - c 22:05, 8 November 2024 (UTC)

suggestion for limitation section

Hi great topic, here is my recommendation for the limitation section. The Fogg Behavior Model (FBM) provides a simple and intuitive framework for understanding behavior through the interaction of motivation, ability, and triggers. However, its parsimony also introduces several limitations that should be acknowledged. First, the model is most effective at explaining when a behavior is initiated, but it offers little guidance on how behaviors are maintained, reinforced, or shaped by feedback loops over time. This makes it less useful for understanding long-term habit formation or sustained change. Second, while its simplicity is appealing, it risks oversimplifying the complex interplay of psychological, social, and contextual influences. Motivation and ability are often treated as interchangeable and linear, but in reality, they may interact dynamically and be moderated by factors such as identity, personality, or emotional states. Third, the model tends to emphasise individual capacity while paying less attention to external structures, systemic barriers, or opportunities within the environment that can significantly influence behavior. Fourth, FBM is primarily conceptual and does not provide clear guidance on how to measure its components or set thresholds for “sufficient” motivation or ability, making it difficult to test rigorously across populations or contexts. Finally, the model is best suited for discrete, simple behaviors, and struggles to account for complex or multi step actions that require planning, self-regulation, and long-term monitoring. For these reasons, FBM is best used as a heuristic or design tool rather than a comprehensive predictive theory, and it is most effective when combined with complementary frameworks that address its gaps.

For further reading, I recommend Michie, van Stralen, and West’s (2011) article on the Behaviour Change Wheel, which introduces the COM-B model. This framework expands on the FBM by incorporating capability, opportunity, and motivation within broader intervention and policy contexts, offering a more comprehensive approach to designing and evaluating behavior change strategies.

Reference

Michie, S., van Stralen, M. M., & West, R. (2011). The behaviour change wheel: A new method for characterising and designing behaviour change interventions. Implementation Science, 6, 42. https://doi.org/10.1186/1748-5908-6-42 Heba128 (discuss • contribs) 17:33, 28 September 2025 (UTC)