Motivation and emotion/Assessment/Multimedia

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Multimedia - Creator guidelines

Online multimedia presentation to accompany the book chapter


Summary[edit | edit source]

Record and share an online multimedia presentation up to 3 minutes long about a unique, specific motivation or emotion topic, focusing on key problem(s) and answer(s) in psychological science. Address the same topic as covered by the book chapter. Worth 20%.

Overview[edit | edit source]

Create and share an online multimedia presentation which engagingly explains the problem and possible solutions suggested by psychological theory and research for the motivation or emotion topic covered in the book chapter.

Guidelines[edit | edit source]

Follow these guidelines in preparing a Multimedia presentation (and address the marking criteria):

  1. Overview: The presentation should explain the motivation or emotion problem, key points (related to theory and research), and emphasise practical, take-away messages.
  2. Style and format:
    1. The style is open - for example, the presentation could be in third person, second person, or first person narrative point of view.
    2. The format is open - for example, the presentation could be a screencast, slidecast, animation, or video.
    3. The emphasis should be on effective communication of key psychological ideas using basic online multimedia tools.
    4. The presentation should serve as "stand alone" piece of work. The presentation should be entirely self-contained without the viewer needing to read the chapter in order to understand. Avoid repeated references to the chapter, although the presentation should link to the chapter for further information.
  3. Platform:
    1. The recording should be available for public viewing online by streaming using a web browser (i.e., without having to login or download and play locally).
    2. The choice of hosting location for the recording is open. Check the website's terms and conditions - be wary of trial versions that later require paid subscription. Possible hosting spaces include:
      1. Public archives
        1. Wikimedia Commons (allows integration with Wikiversity and Wikipedia; requires .ogv open format video)
      2. Slide-hosting with audio track
        1. prezi
      3. Screencast recording and hosting
        1. Screencastify
        2. screencastomatic
        3. Google Hangouts on Air, jing
        4. myBrainshark,
      4. Video recording/hosting/streaming
        1. YouTube
        2. vimeo
        3. ustream
    3. Animation
      1. powtoon
      2. animoto
      3. Moovly
      4. muvizu
      5. Raw Shorts
      6. The 5 best video animation alternatives to Powtoon
  4. Scripting: Better quality productions tend to be scripted beforehand and involve at least a few takes.
  5. Equipment: The recommended equipment for creating, recording, and sharing a multimedia presentation is:
    1. a recording device (e.g., computer, tablet, or phone) connected to the internet
    2. a microphone (better sound quality will be achieved with a plugged-in microphone (rather than an inbuilt/onboard microphone).
  6. Length:
    1. 3 minutes (max.). Beyond 3 minutes will not be counted for marking purposes.
    2. No minimum.
  7. Attribution:
    1. Acknowledge sources used in the presentation in a list of references (e.g., at the end of the presentation and/or in the presentation description field).
    2. Make sure that permission is provided to re-use any copyright restricted content used in the presentation (e.g., images) and acknowledge the sources of such content.
  8. Copyright:
    1. Indicate a copyright license (e.g., in the presentation description and/or on the first or last graphic).
    2. Preferably apply a Creative Commons license (e.g., Creative Commons Attribution 4.0 International) so that it can be re-used. Alternatively, if all rights reserved copyright is preferred, then it is recommended that this be indicated.
  9. Links:
    1. Provide a clickable, working hyperlink from the multimedia presentation to the online book chapter (e.g., from the description field).
    2. Provide a link from the book chapter to the multimedia presentation (by adding {{MECR3|1=the website address}} underneath the title).
  10. Submission: Submit the multimedia URL (website address) of where the presentation is viewable on the web into the assignment drop-box via UCLearn.

Marking criteria[edit | edit source]

Balanced scales.svg

Multimedia presentations will be marked according to three criteria:

  1. Structure and content (30%):
    1. Overview (10%): Outline focus questions and/or the purpose and structure of the presentation. Consider introducing a specific, "real-world" problem or case study.
    2. Selection and organisation (10%): Explain the application of relevant motivation or emotion theory(ies) and research to the problem
    3. Conclusion (10%): Provide practical take-home message(s)
  2. Communication (50%):
    1. Audio (25%):
      1. Clear, well-paced, engaging style of audio communication.
      2. A common mistake is to verbalise too many technical words and concepts too quickly in a monotone manner.
      3. Some excellent examples of short, clearly explained, audio about scientific findings can be found on the Great Moments in Science ABC Radio National podcast by Dr Karl Kruszelnicki. For example: What we know about misophonia, the 'hatred of sounds'.
      4. Check out typical speaking rates
    2. Video (25%):
      1. Clear, easy-to-grasp, interesting style of visual communication.
      2. A common mistake is to present too much text.
  3. Production quality (20%):
    1. Meta-data (5%): Informative title, description, license, link to and from chapter
    2. Audio recording quality (5%): Clearly audible with minimal background noise (e.g., use a microphone)
    3. Video recording quality (5%): Clearly visible (e.g., not too light/dark, good resolution, not fuzzy/blurry/shaky/jumpy/jerky).
    4. Licensing (5%):
      1. Copyright ownership and licensing for the presentation is clearly indicated (as appropriate to the hosting platform) - options include all rights reserved and Creative Commons licenses.
      2. Provide evidence of permission to re-use any material copyright restricted by others. A common mistake is to re-use copyrighted images without permission and acknowledgement.
Example of a YouTube video which has been published with a Creative Commons Attribution license and which explains the copyright source for images used.

Rubric[edit | edit source]

This marking rubric describes typical characteristics of multimedia presentations at each grade level:

Grade Description
HD (High Distinction) An excellent, professional multimedia presentation which effectively shows how key concepts from motivation or emotion theory and research can be applied to a specific, applied problem. The presentation is well-paced and clearly structured. The presentation is well-scripted and practiced. Audio and video quality are excellent. Engages the viewer and retains interest. Production quality makes effective use of simple tools.
DI (Distinction) A very good multimedia presentation. Key concepts are well covered and summarised. The presentation is scripted and practiced. These presentations may be more pedestrian or lacking somewhat in quality of insight or production compared to HD presentations. Nevertheless, these presentations provide valuable and useful summaries of key relevant theory and research about the topic.
CR (Credit) The presentation does a competent job of informing the viewer about key theory and research about a specific topic. Unlike higher-grade presentations, this presentation has some notable flaw(s) or omission(s) in either content and/or style (e.g., coverage may be unbalanced or an aspect of production quality (such as audio) may be somewhat difficult for a viewer to follow). Nevertheless, the presentation successfully communicates the main ideas and information.
P (Pass) The presentation is sufficient as a basic recorded presentation of main psychological science theory and research in relation to an applied problem. However, these presentation are typically rudimentary and/or pedestrian (e.g., rapid, monotone verbalisation of dot-points) and may exhibit technical problems (e.g., poor sound quality). The presentation may lack depth of insight and examples, or be overly detailed, but nevertheless succeeds in communicating the main ideas in an understandable manner. Pass-level presentations often aren't particularly well planned or scripted and may be too long or short.
F (Fail) The presentation does not provide a sufficiently indepth or watchable overview of the problem and what is known from a motivation or emotion theory and research point of view. There may be little or poor preparation of material and/or poor production quality. Such presentations may attempt to compensate for a lack of adequate content by overly focusing on a narrow aspect of the topic (missing the target). Technical problems may include poor quality picture, audio, or both. The presentation is typically frustrating for a user to watch because it is difficult to understand the presentation's purpose and/or to learn from the presented material.

Learning outcomes[edit | edit source]

How this assessment exercise addresses the learning outcomes:

Learning outcome Description
Be able to integrate theories and current research towards explaining the role of motivation and emotions in human behaviour. The multimedia exercise requires concise communication about key psychological theories and research for a specific topic. Visualisation of ideas and examples are encouraged, to help illustrate how relevant theories and research apply to understanding human behaviour.

Submission and marking process[edit | edit source]

  1. Submit the URL (website address) for where the presentation is viewable on the web via the UCLearn assignment drop-box.
  2. Multimedia presentations will be evaluated according to the marking criteria.
  3. Late submissions will be penalised -5% per day late, up to 7 days late. Submissions more than 7 days late will be awarded 0.
  4. For assessment submitted by the original due date, marks and feedback should be returned within three weeks of the due date.
    1. Marks will be available via UCLearn
    2. Feedback will be available via the book chapter's talk/discussion page.
    3. Availability of marks and feedback will be notified via UCLearn Announcements.
  5. If you don't understand or disagree with your mark and/or feedback, then please see the marking dispute process.

See also[edit | edit source]