Survey research and design in psychology/Lectures/Survey design

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This page is complete for 2016.

Lecture 02: Survey design

Nuvola apps edu languages.svg Resource type: this resource contains a lecture or lecture notes.

This is the second lecture for the Survey research and design in psychology unit of study.

Note.svg

Outline[edit]

This lecture discusses the nuts and bolts of good survey design for research in the social sciences, including

  1. Research process
  2. Types of surveys
    1. Strengths and weaknesses of survey administration methods
  3. Survey design
  4. Levels of measurement
  5. Sampling
  6. Biases
    1. Non-sampling
      1. Threats to internal validity e.g., Demand characteristics
    2. Sampling

The lecture resources include presentation slides, audio and video recordings, and additional notes.

Readings[edit]

As per Lecture 01 readings.

Slides[edit]

Video[edit]

Parodyfilm.png
Watch this 2 min. video clip
from Yes Minister about
how to get the poll results you want.

See also[edit]