Newspaper/Subscription/Movement of customers/Matrix/Exercise

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The newspapers and sell subscriptions, and they compete in a local market with customers. Within a year, one can observe the following movements.

  1. The subscribers of stick with a percentage of to , switch to , switch to and become nonreaders.
  2. The subscribers of stick with a percentage of to , switch to , switch to and become nonreaders.
  3. The subscribers of stick with a percentage of to , nobody switches to , switch to and become nonreaders.
  4. Among the nonreaders, subscribe to or , the rest remains nonreaders.

a) Establish the matrix, which describes the movement of customers within a year.

b) In a certain year, each of the three newspapers has subscribers and there are nonreaders. How does the distribution look like after a year?

c) The three newspapers expand to another city, where there are no newspapers at all so far, but also potential customers. How many subscribers does each newspaper have (and how many nonreaders)

after three years, if the same movements hold in the new city?