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Instructional design/ARCS Introduction

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This lesson includes the following components:

  • preview Keller’s ARCS Model of Motivational Design and the role of a learner analysis.
  • viewing provided examples that present the choices of information design strategies with regards to attention, relevance, confidence, and satisfaction perspectives in Keller’s Motivational Design Model.
  • Draft a paper prototype plan within a given e-learning project scenario and defined characteristics of the targeted audience.
  • Review a completed sample solution to the scenario.

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