The Web Economy/03

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Completion status: this resource is ~50% complete.
Type classification: this is a lesson resource.
Educational level: this is a tertiary (university) resource.

The Attention Economy[edit | edit source]

This is a lesson part of the module The Web Economy out of the Open Source ERP/Executive Diploma course conducted by a private university.

Topics[edit | edit source]

  • As the Web explodes with endless content, the human user has only limited time and attention[1] onto a single window[2] at a time. Even when freely accessing the web, the user can only afford to go from one site to one site but not all at once.
  • Many websites or content does not get accessed or popular just because they exist and are easily accessible. The surfers are easily dominated by sticky or popular sites that competes in the Attention Economy[3].

Discussion[edit | edit source]

  • What does the term Attention Poverty means?
  • What are the top sites that dominates the most users?
  • Why do users visit them?
  • How can those sites push more value to a user's limited attention?
  • How would new sites or startups compete for such users' attention?

Activities[edit | edit source]

  • Publish your works in an attractive manner in your user page, stating your own views and findings providing links to your sources. Use the talk page here to score marks.
  • Create or edit sub-pages of course materials within wikiversity.
  • Discuss in the forum (link shall be provided) by offering your ideas and answering or comment on others' postings.

References[edit | edit source]

  1. http://news.bbc.co.uk/2/hi/science/nature/1834682.stm
  2. http://mis.ucd.ie/research/itaide/pressDec072006/
  3. http://www.readwriteweb.com/archives/attention_economy_overview.php

Links to Student Notes[edit | edit source]

(Provided by Students - subject to edit ranking by tutor)

Notable Links to Resources[edit | edit source]

(Provided by Students - subject to edit ranking by tutor)

Sub-Pages[edit | edit source]

(Done in wikiversity as course material by the students under the guidance of the tutor)

Course Navigation[edit | edit source]

Next - Traffic is King >> The Web Economy/04